Welsh National Theatre
Brand / Campaigns
Welsh National Theatre is the radical move by actor Michael Sheen and playwright Tim Price to create a new national theatre. Uniting talent and cultural identity to create powerful stories and world-class work. The brief was ‘not sleek, not zany, not fucking around’. The WNT brand is minimalist, cut to the essentials to cut through – full focus on the work. From Wales to the world. Est. MMXXV.
DAZN
Campaign
WBC super lightweight world title campaign for DAZN. This one’s a true character study of the fighters – mixing pre-fight hype for the audio with a picture all about the intensity of anticipation. And after all the acting up and talking up, it’s time to shut up and step up.
Salt
Brand
Salt is the rights and royalties network setting the record straight for the industry. Backed by industry heavyweights and already processing $Billions in royalties. It plugs into existing global music societies – so when music is played, rights holders get paid. A highly complex product, expressed with simplicity and depth. An otherworldly logo sets the tone and tell the story of the ∫∆/+ network.
Image credits : Chuck D / Beyonce / Erykah Badu / Daft Punk
Codasip
Brand
Microchips used to be off-the-shelf, closed designs that needed licensing – this limited creativity. RISC–V changed all that with an open way to define how the core of a chip works, so anyone can customise one. Codasip is Europe’s leading RISC–V custom compute company. Visually the brand is an expression of unstructured creativity, from emotive to measured. Celebrating the playful process of human invention and energy set-free. Customise to the core. Architect your ambition.
Formula 1
Campaign
The Race Starts Here – Sky Sports launches the new F1 season in hard reverse. Taking you deep behind the scenes, with full access to the teams so you know where the race really starts.
Brand
Gravis is an investment firm in London’s Mayfair that create funds based on long-term thinking. Here the business gets a new brand with equally long-term ambitions – built around the strength and longevity of a Galápagos tortoise. The business still make decisions by asking, ‘Is it tortoise?’. Radically Steady for the proposition. Radical stand-out in a visually conservative sector.
Gravis
Euclyd
Brand
Euclyd create layering technology to build ultra-efficient silicon systems for AI models – reducing energy consumption and increase processing. Named in tribute to Euclid (c.300BCE), the ancient Greek mathematician and Father of Geometry. Visual design reflects the product philosophy of geometric precision – from a symbol made by layering letters to a design system based on the Golden Ratio. Precise, efficient, crafted.
Save Me
Campaign
Save Me is the story of a man who’ll do anything to find his missing daughter. Written by Lennie James, with a heavyweight cast and a backdrop of hardcore London, this is real and urgent UK drama.
Mab Gwalia
Brand
Mab Gwalia is Welsh for ‘Son of the Land’. It’s the name for the actor, Michael Sheen’s new long-game resistance movement for change in Wales. Because opportunity shouldn’t only be available to those who can afford it. From buying £millions of debt to Oxford scholarships, fairness comes first. Painted, photocopied, cut-and-paste. This is a brand with a sense of urgency like it’s just been made. And a logo that feels like it’s been carved in the landscape forever. The fight for fair is on.
Odinn
Brand UI Design
ODINN make the fastest portable data centre on earth. Concentrated Compute™ is how they sum it up. The startup button icon and launch-screen, go all-in on visualising concentrated and set a minimalistic tone for the brand’s design assets and UI.
Disco Nap
I had a T–shirt label and a Japanese distributor not long after I left art college. I’ve always loved how it’s an instant way to make something real that people love.
Disco Nap 🪩😴 is some Tees I’ve started making for friends & fam just for fun. Spring/Summer 2026’s – ‘100% BPM’ 🎵.
As seen on your fave DJs.
Daz Watkins
Creative Director, Graphic Designer and Writer. Hands-on and grounded. Experienced leading teams and working independently. Love to make work with simplicity and depth. Brand, advertising, design.
Currently leading work for agencies and working with new people.
Previously Central Saint Martins – BA(Hons) / Intro – Junior Designer / Studio Myerscough – Senior Designer / Wieden+Kennedy – Art Director / Wolff Olins – Design Director / VentureThree – Creative Director / ThatThing – Creative Director / Sky Creative – Exec. Creative Director (Campaigns)
